I've started a video series where I answer some questions I get asked a lot when chatting with friends or meeting with clients. In this short clip I talk about getting people to dance.  In a very non-precise explanation: it's all about feeling out the crowd and watching what people are picking up on. Sometime I'll play a song that gets a lot of love and I'll say "okay, more like that". But sometimes I'll play a song and it'll fall flat, and when that happens it's time to change direction.

Thanks for watching!

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To find out more about Rich Sweet visit www.djrichsweet.com